Swizz Beatz Calls Album A “Collection Of Moments” [INTERVIEW]

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swizz-beatz-tt-torrez-interviewSwizz Beatz wears many hats in the business of entertainment and fashion. Although he’s mostly known as a producer and Creative Director of Reebok, Swizz is putting on his artist hat on. He recently spoke to our good friend TT Torrez at iPower Richmond for a conversation about his career in music, his brand new album, and his single “Everyday Birthday” which features Ludacris and Chris Brown.

When TT Torrez asked Swizz to talk about his new album, Swizz corrected her by saying he wasn’t putting out an album, but a collection of moments. “‘Everyday Birthday’ is a ‘moment’ because he wanted to give people an anthem for people to celebrate their life everyday.”

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Once the subject of his new single “Everyday Birthday,” which he performed at the American Music Awards this past Sunday, he said wanted to give people the non-typical party video. He said they went to two clubs to film BUT he didn’t want it announced to the crowd. They went into clubs with their cameras, performed for the clubgoers and recorded the video.

If you would like to hear more about what Swizz Beatz had to say, head over to iPower Richond’s website.

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