As the news spreads of 50 Cent’s apparent steep sales drop for Before I Self Destruct, former protégé turned rival Game has emerged to take the credit.

In a recent interview with Complex.com to promote his forthcoming R.E.D. Album, the Game pointed to his on wax G Unit feud from 2005-2007 as what began his rivals’ “downfall.”

“It’s just Hip-Hop and I think that he’s more bitter towards me then anyone else he’s had drama with because look what I did to his brand. I killed G Unit,” Game told Complex.com. “I killed the clothes, I killed the brand, I killed Tony Yayo, Banks, and Buck at that time. Like I really f**ked up a lot of money for that dude. Not only for him but my label, Jimmy Iovine, who at this point, I’m apologetic to.”

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