Hip-hop mogul Sean “Diddy” Combs has made a bold offer to remake the traditional Times Square New Year’s ball – and is willing to donate $1 million to charity of the proposal is approved.
According to reports, Diddy and Ciroc Vodka want to redesign the current ball, which drops down the flagpole on top of One Times Square every New Year’s at midnight, to the brand’s blue circle.
“As the official vodka of New Year’s Eve, it’s only fitting that we take over New York, the most iconic New Year’s city in the world,” said Diddy in a statement. “I’m going to give every adult in America a taste of what it’s like to enjoy a sophisticated celebration with Diddy, and what better time than while ringing in the New Year.”
If the plan is approved, the $1 million will go to needy charities in New York city. It is, as of yet unknown whether the city has given the go-ahead for the redesign.
Regardless of the decision, Diddy will be hosting a New Year’s party in Miami, FL next week at the Fontainebleau nightclub with Maroon 5’s Adam Levine and Chace Crawford.
SOURCE: HipHopDX
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