New Jersey Rap pioneers Naughty By Nature are hard at work with their first completely reunited (and yet to be titled) album (with Kay Gee) in over a decade. Recenly, Vin Rock spoke to HipHopDX about how the ’80s and ’90s Rap veterans may be partnering with Microsoft to take “O.P.P.” to the personal PC.
“First and foremost, I am a Windows Mobile power-user,” began Vin. “I’ve had these devices since the Treo and the iPhone and all of that, but once I got introduced to the Windows Mobile platform, I realized those were mini-PCs. For the past four years or so, I’ve just been riding with Windows Mobile devices – even before the iPhone came out.”
Vin spouted off a grocery list of devices he’s previously owned, before championing the AT&T Tilt to HipHopDX. “After the Tilt came out two years ago. I got that and I got one for my neice; we both gave the iPhone back because we were so used to all of the features and a physical keyboard on the Tilt.” Taking it a step further, the “Jamboree” songwriter says, “Eventually I locked onto HTC as the hardware manufacturer, so I’d go onto the websites and see which devices were coming up.”
After reading blogs and following trends, Vin says he got in custom themes, “HTC came with the user interface on top of the Microsoft platform which is called TouchFLO 3D. So I started going onto underground blog sites and saw that there were basically developers that hacked into that interface with custom themes for them. Once I saw that, I started looking for these designers, which were basically graphic designers.” One in particular impressed Vin. “I found the guy Probex, who basically did this Jessica Alba theme. I found Probex, I got him to start developing a Naughty By Nature the for the TouchFLO 3D interface. While that was going on, we were working on a new album, and I knew that I wanted to cross-promote into some element of the mobile world.”
“I was developing this app for a Windows Mobile phone,” revealed Vin, taking matters into his own hands. Then fate changed things a bit. “I was on a plane maybe a month-and-a-half, two months ago. I saw a guy with an AT&T Tilt, which is a Windows Mobile device. I always make small-talk with people with a Windows Mobile device. I said, ‘Hey buddy, I see you’re a fellow AT&T Tilt user.'” The stranger turned out to be a Microsoft executive. Recalling the meeting, Vin shared his thoughts with a laugh, “Aw man, this is divine intervention.”
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