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Just when I thought the Drake hype machine had reached critical mass, 50 Shades of Drake is here to prove me wrong.


The site, created by designer Kim Walker, pretty much speaks for itself; it casts Drizzy as he appears on the cover of “Nothing Was The Same” in 50 different shades of grey. No more, no less.

This isn’t the first greyscale gallery Walker has done, either. His previous projects involved greyed-out versions of Jay-Z, Dr. Dre, and Kanye West, aptly called 50 Shades of Jay, Dre, and Ye, respectively. Remember to click on “Start From The Bottom.”

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