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Reggae kingpin Sean Paul did it. Hip-hop mainstays Fabolous and Plies are doing it. Even reclusive tween-lover, R.Kelly is getting in on it. Add closet racist, Asher Roth, Canadian godfather, Kardinall Official and domestic abuse maven, Chris Brown to the list and we have a full fledged trend…or epidemic.

Hilsonitus: The overuse of a lovely singer-songwriters from Atlanta on your single or video.

The Beginning:

It started innocently enough in 2006 when Hilson quietly appeared on a Lloyd Banks Help, a lovey- dovey record that forced the G-Unit hit man actually to wear a suit in the video. A few months later, Hilson stole the show on Timbaland’s “The Way I Are”, the smash single of his multi-platinum album, Shock Value.

It was then that she was anointed “the next big thing” after word got out she would be the first artist on Timberlands and Polo Da Dons label, Zone 4/ Mosley Music venture on Interscope Records. Prior to making the jump to artist, Hilson was part of The Clutch, a crew of people who hung in studios full time, but would write songs for other people such as Ciara, Usher and some girl named Britney Spears as a hobby. Soon after the success of the Timbaland record, Hilson began her Featuring Keri Hilson Tour, a six song tour that had Hilson stopping by studios for collaborations with Nas on “Hero”, Chris Brown on “Superhuman” and Fabolous. The tour capped off in Jamaica with Sean Paul before going international in Canada with Kardinal Official.

By 2009, Hilson made the full fledge jump from pen pusher to actual artist with the release of In A Perfect World. Her first single, “Turnin’ Me On” featuring Lil Wayne and caused controversy when it was discovered that Wayne did not have his red cup in the video. Her next single” Knock Me Down” featuring Emo rapper, Kanye West and fellow songwriter-turned artist, Ne-Yo and found miss Hilson singing her lungs off atop the billboard R&B chart. And that when the infection.

Inspired by Lil’ Wayne and his innumerable appearances, Hilson continued her Featuring Kerri Hilson Tour and appeared on records by Virginia based-The Clipse, New York-based-Tru Life, and Chicago-based R Kelly, Florida-based Plies. Hilson even made a career threatening stop to the heart of Klan-heavy Mississippi for a song with Asher Roth.

Hilson’s tour wasn’t limited to just songs as she appeared in videos with Usher and Ne-Yo even though she was not featured on the song.

“I didn’t even need her on the record, but she’s just so fine, we needed something to look at while doing the video says an artist who worked with Hilson on his single, but asked not to be indentified for fear of repercussions. She mixed with the video chicks well.”

It is true that Keri Hilson is a sight for many a sore eye. In an industry filled with valupsious video vixens, Hilson offers a contrast to the big bootied, plastic yammies and baby oiled grease ladies that inhabit most if not all of today’s music videos. Hilson’s girl-next-door-meets-homie-lover-friend appeal as well as perfectly full Botox-free lips…along with her big, sleepy, puppy-like eyes…and her slim, curvaceous exterior, complete with just the right amount of backside to make any seat gracious for being built…and her short, specifically well done hair…and her butterscotch complexion…(excuse me one second…*takes cold shower*)…is enough to make any normal man take heed and make heterosexual woman question their purpose.

Side Effects:

Hilson’s many appearances have now leaded to demand on more Hilson, but at what expense? Hood Newz recently conducted a survey where we asked the average person on the streets has he, she or it heard “the song with Keri Hilson.”

10% responded with “the one with R.Kelly?

15% responded with “the one with Fabolous”,

20% responded with “the one with Ne-Yo”

7% responded with “the one with Burt and Ernie”

48 % responded with “the one with Jon and Kate?”

10% responded with “who?”

One R&B starlet , who asked not be named even went as far as to record a diss track entitled “D.O.K.H.A”, an ode to Jay-Z’ anti-auto tune anthem, “D.O.A”.

“I’m tired of seeing this chick everywhere. On every song and every award show and every party…and baby shower and everywhere that humans be at-n-shit. So I had to speak up for everyone.” While the song is liable to garner this starlet some much, much, much needed attention, her label feels that a song labeled “Death of Keri Hilson Appearances” is just not marketable enough in today’s single driven climate.

The Cure:

According to critics, it is not the appearances, but rather whom she’s appearing with.

“Within the last year she’s made music with a pedophile, a racist and a wife-beater claims Howard Jablome, music critic for Sour Note Magazine. “We’re waiting for her to do a record with Michael Vick so that she can complete the first ever male scumbag cycle.”

The cure some say is to limit the amounts and be selective as to who is worthy of her presence. Until then just looking at Hilson will be enough to have us here hoping we get the chance to hit opportunity to featured anywhere near a Keri Hilson hit.

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