Say what you will about Under Armour and their Curry Flow signature line, ain't no one turning down a free pair of sneakers. Doesn't matter if it's Under Armour, And 1, British Knights or even LA Gear - we takin' em.
The new UA Flow technology that Chef Curry will be rocking come next season took 1500 man hours of testing and utilized more than 100 athletes to perfect, so you know it's going to be a problem on the court.
Steph Curry might have just won the NBA’s coveted MVP award, but a couple years ago he seemed like a still-unlikely star. At least that’s probably what Nike was thinking when they low-balled Curry with an undersized endorsement offer not once but twice. “Two years ago, Nike had a chance to pay Curry a lot of money and […]
More than three decades removed from his last professional appearance in a boxing ring, Muhammad Ali has opened up a new chapter in his life with an endorsement deal with Under Armour. Earlier today, the sportswear brand announced a deal to produce an exclusive line of Under Armour gear branded with Ali’s name. The deal came about […]