Diddy is taking his relationship with Cassie to the next level, but it’s not what you think. His latest ad for his Sean John fragrance, 3:AM, was just banned for its overt sexiness. Because it’s a cologne ad, and those never make sense, we see Diddy and Cassie running from room to room looking for […]

Artist/producer Pharrell Williams can’t be stopped right now. After making every artist in the game tuck their whole summers in, Pharrell is getting into the fragrance business. The “Get Lucky” singer recently partnered with a Japanese fashion brand to create a unisex fragrance. Williams and Japanese brand Comme des Garçons have teamed up to bring […]

  Not even a full 24 hours after Diddy launched his own music channel revolt, it gets announced that the music mogul will be creating a new scent with the popular fragrance company Parlux. Set to launch next year, the deal for a new scent comes as Diddy’s long-standing partnership with Estee Lauder comes to […]

Beyonce has to be one of the most admired and desired women in the world. With albums that continuously soar to the top of the charts, pictures that constantly cover magazines and websites around the world, Mrs. Carter’s status as a symbol of beauty is certified official like a ref with a whistle. With one […]

If Akon hasn’t tapped into enough industries for you then you’ll love “Konvict.” Thats right Akon, has launched a fragrance line.